Last Updated: 01/01/2026

1. Introduction

Welcome to Estell Foods (“we,” “our,” or “us”). We operate the website https://estellfoods.com/ (the “Site”), an e-commerce platform based in Nigeria. We are committed to protecting your privacy and handling your personal information with transparency and care. This Privacy Policy explains how we collect, use, disclose, and protect the personal information of our customers and visitors in compliance with the Nigeria Data Protection Regulation (NDPR) 2019 and other applicable Nigerian laws.

2. Information We Collect

2.1. Information You Provide Directly

When you use our Site, you may provide us with:

  • Contact and Identity Information: Name, email address, phone number, delivery address, and (if needed for wholesale) your business name.

  • Financial Information: Payment details (processed securely by our third-party payment partners). We do not store your full card details on our servers.

  • Transaction Information: Records of purchases, order details, and customer service inquiries.

  • Account Information: Username, password, and preferences if you create an account.

2.2. Information Collected Automatically

When you visit our Site, we may automatically collect:

  • Device and Usage Data: IP address, browser type, operating system, pages viewed, time spent, and referring website.

  • Location Data: General location (city/region) derived from your IP address to provide relevant services.

  • Cookies and Similar Technologies: See Section 6 for details.

3. How We Use Your Information

We use your personal information for the following lawful purposes:

  • To Fulfill Your Orders: Process payments, arrange shipping, and provide invoices/order confirmations.

  • To Communicate With You: Send updates about your order, respond to inquiries, and provide customer support.

  • To Improve Our Services: Analyze website usage to improve our website, products, and marketing.

  • For Marketing (with your consent): Send promotional offers, newsletters, and updates about new products. You can opt out at any time.

  • For Security and Fraud Prevention: Monitor for fraudulent transactions and protect the security of our Site.

  • To Comply with Nigerian Law: Fulfill our legal, regulatory, and tax obligations.

4. Legal Basis for Processing (Under NDPR)

We process your personal information based on one or more of the following legal grounds:

  • Performance of a Contract: To fulfill the online purchase contract between us.

  • Legitimate Interests: To operate and improve our business, provided your fundamental rights are not overridden.

  • Your Consent: For specific purposes like direct marketing, which you can withdraw at any time.

  • Legal Obligation: To comply with applicable Nigerian laws and regulations.

5. How We Share Your Information

We do not sell your personal information. We may share it only in the following circumstances:

  • With Service Providers: Trusted third parties who assist us (e.g., payment processors like Paystack or Flutterwave, delivery/logistics companies, IT service providers). These partners are contractually obligated to protect your data.

  • For Legal Reasons: If required by law, regulation, or legal process (e.g., court order), or to protect the rights, property, or safety of Estell Foods, our customers, or others.

  • Business Transfers: In connection with a merger, acquisition, or sale of assets, where your information may be transferred as a business asset.

6. Cookies and Tracking Technologies

We use cookies (small data files stored on your device) to:

  • Keep you logged in and remember your shopping cart.

  • Understand how you use our Site to improve performance.

  • Deliver relevant advertisements on other platforms.

You can control cookies through your browser settings. Disabling cookies may affect some Site functionalities, such as adding items to your cart.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction, in line with NDPR requirements. These include encryption (SSL), secure servers, and access controls. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by Nigerian law (e.g., for tax and accounting purposes, typically up to 6 years). After this period, your data will be securely deleted or anonymized.

9. Your Rights (Under the Nigeria Data Protection Regulation)

You have the following rights regarding your personal data:

  • Right of Access: Request a copy of the personal information we hold about you.

  • Right to Rectification: Request correction of inaccurate or incomplete information.

  • Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data under certain conditions.

  • Right to Restrict Processing: Request we limit how we use your data.

  • Right to Data Portability: Request transfer of your data to another organization.

  • Right to Object: Object to processing based on legitimate interests or for direct marketing.

  • Right to Withdraw Consent: Withdraw any consent you have given at any time.

To exercise any of these rights, please contact us using the details provided in Section 13. We will respond within one (1) month as required by law.

10. International Data Transfers

Your data is primarily processed and stored within Nigeria. If we ever need to transfer your data outside Nigeria, we will ensure it is protected by adequate safeguards as required by the NDPR, such as standard contractual clauses.

11. Children’s Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent/guardian and believe your child has provided us with data, please contact us to request deletion.

12. Third-Party Links

Our Site may contain links to other websites (e.g., social media). This Privacy Policy does not apply to those sites. We encourage you to read their privacy policies.

13. Contact Us & Data Controller

For questions, concerns, or to exercise your data rights, please contact our designated Data Protection Officer:

Data Protection Officer
Estell Foods

Office Address:

No 20 Seriki Aro Street
Ikeja Lagos
Nigeria

Email: info@estellfoods.com
Phone: +2347086417791

14. Changes to This Privacy Policy

We may update this policy periodically. The updated version will be posted on this page with a revised “Last Updated” date. We encourage you to review this page occasionally.

15. Complaint to Authority

If you are not satisfied with our response to a privacy concern, you have the right to complain to the Nigeria Data Protection Commission (NDPC).